If the executive summary delivers enough value to the reader, it can motivate them to take the desired action on your business plan even without reading your entire document.
The executive summary can attract a reader's attention and encourage them to read further for more details. Related: Executive Summary: Definition and Writing Guide What are the benefits of a strong executive summary? In addition to a document content description, an executive summary may also include an overall mission or vision statement for the company or project and any related short-term and strategic objectives. For example, the wording and format of a business plan in the private sector may differ from that of a research-focused report in academia or civil service. The length and format of the executive summary can also depend on the type of industry. When well-written, an executive summary can quickly and convincingly convey the potential benefits of a proposed investment and help secure capital for the company. Businesses may often include these summaries at the beginning of a longer document like a business plan, project proposal or research study.Ī company may also create a separate executive summary document to help a potential investor, lender or collaborator understand the main points of a document in an efficient manner. What's an executive summary?Īn executive summary is a brief summary of the most important points from a larger document. In this article, we define executive summaries, describe their benefits and contents, list five steps you can take to create one and provide some executive summary templates and examples to help you make a successful document.
Learning more about executive summaries and examining some templates can help you develop the skills to summarize complex and crucial information in a short, clear document. Business professionals can use these summaries to describe opportunities, project proposals, goals or objectives. An executive summary provides an overview of the most essential information in a business document.
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